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JD Aims to Unleash Silver Econ Potential with 228% YoY Spike in Elderly-Friendly Product Users YTD
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JD-SW (09618.HK) launched the "Respect and Care for the Elderly Shopping Festival" to unleash the potential of the silver economy, according to Chinese media news outlet.

This year, JD's supply of elderly-friendly home appliances and home products shot up by over 100% YoY, expanding to 87 categories and covering more than 3,000 brands, with over 500,000 elderly-friendly products available, sources divulged.

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Since the beginning of this year, the number of users purchasing elderly-friendly products on JD has mushroomed by 228% YoY.
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